day 81
![]()
digital darwinism 3: architectures gone awry
Eye Candy #2. Built in 1994, this Scenic Drive mansion seems to
have come through a time machine from 17th-century Transylvania.
Yesterday we learned that evolution in the
computer industry is driven by chaos.
Microsoft makes it look easy: simply gain a
dominant share of the OS market through hard
work, tough marketing, ruthless wheeling and
dealing, and good fortune in Washington D.C.,
and then sell razor blades to a growing Windows
tribe. Once mainstreamed, Microsoft products
can theoretically follow a technology path like
a straight-shooting rifle - from point A to B,
according to plan.
In reality, most of Microsoft's (and other
FutureBusinesses') success has come from
surviving the dog-eat-cyberdog jungle rather
than from artfully executing a carefully laid
plan. This may be obvious to the stock market
investor, but to us geeks it might seem that
the computer industry is going somewhere in
particular. In fact, the jungle has taken its
toll on technology, too, and geeks like us
don't know where the industry is going. Just
like the architects who build weirdo houses in
Carmel, the architects of the computer industry
don't have a clue. They simply follow fashion
and second-guess trends like everyone else. Not
only has marketing success been achieved
without a clue, but most of the technology
successes in use today are the result of a
clueless industry.
digital darwinism 1
2
Daily Dose Index