day 98
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alice in wired world 2: internet tv - again
I know I keep harping on the Internet TV thing. Maybe I protest too much, but it is big
enough to threaten my livelihood-- computing.
As Peter Cristy, President of MicroDesign,
writes, Internet TV will slow down the PC
industry. Cristy predicts that the $300 web
browser from Sony, Philips, and others, will
take a major bite out of the home PC segment.
Keep in mind that there are 24 million TVs sold
each year, and about 40% of the 40 million
computers sold each year end up in homes.
Internet TV could take a 16 million bite out of
PC sales. If so, this spells doom for Apple,
Packard-Bell, Compaq, and IBM. It also spells
trouble for Intel, because most of these
gadgets have MIPS processors instead of "Intel
Inside."
When television began its rapid ascent into the
mainstream circa 1955 many industry insiders
wondered where the content would come from. Who
was going to fill the airwaves with
programming? Now we know: the government-
regulated airwaves became a toxic dumping
ground for B movies, mediocre stageshows,
advertisements, and lowest-common-denominator
sitcoms.
There was much more airtime than creativity.
This led to a "mediocrity spiral": the number
of viewing Joe Lunchbuckets went up as the
quality of programing went down. Declining
quality led to more Lunchbuckets which led to
more consumerism which led to a greater decline
in quality. About the only thing that improved
was the sophistication of advertising. Will
this happen to the Internet?
My guess is that the huge demand for eye candy,
sleeze, and general waste byproducts will
seduce the content providers into giving the
Joe Lunchbuckets what they want. Beer
commercials on the I-way are the least of my
worries. What concerns me more is the general
decline in the Web as the masses start tuning
into the Internet. Just as the ARPANet declined
when business discovered the Internet, so will
the Web decline as Couch Potatoes begin
consuming large quantities of Wired World.
alice in wired world 1
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