day 99




alice in wired world 3: mediocrity in wired world

I-Man in the buff - rated PG-13

As the global consumer continues to pour money

into PC and Internet businesses faster than an

expanding supernova, content providers are just

as quickly falling behind in providing good

programing. There are very few creative,

interesting, or innovative web pages on the

Internet and even fewer clever uses of

intranetworked computers. Things seem to be

degrading to the level of TV. Is there a

mediocrity spiral operating in Wired World? It

all boils down to economics.

Nobody has yet figured out how to sustain an

economy purely on the Internet. That is,

nobody has a working business model. Sure,

there are many companies with home pages, and

there are even companies selling things over

the 'net. In addition, there are several

companies attempting to become Internet

bankers; CyberCash, Digicash, and First Virtual

Holding are three examples. But none of these

have a workable business model for the rest of

us. Right now, these companies are burning up

venture capital faster than they are signing up

subscribers. [I may be wrong. www.onsale.com --

the auction channel of Wired World -- may be

the one. ONSALE is a virtual auctioneer that

compares offers and bids to get the right

price. It returns us to agrarian barter --

exactly what Wired World should do. Check it

out].

Next time I will get to the heart of the

matter. Exactly what is wrong with Wired

World, and what can we do about it? Maybe we

can save the Web from its inevitable fate as a

vast wasteland for TV re-runs. Maybe not.

alice in wired world 1 2



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